With more car buyers starting their search online than ever before, search engine optimization (SEO) remains a priority for Cars.com. To ensure we maintain high rankings on popular search engines like Yahoo!, Bing and Google, we’ve included millions of relevant keywords, such as popular makes and models, on our website. In addition, our partnership network contributes more than 20 million inbound links, which help boost rankings even more. By implementing these best practices and many other tricks of the trade, we’re able to turn general interest into measurable results.